2018

11 September 2018 • Research Live

YOUGOV AND REALITYMINE PARTNER ON BEHAVIOURAL DATA

UK – YouGov and cross-media measurement company RealityMine have signed a global agreement to integrate RealityMine behavioural data into YouGov data products and custom client projects. The three-year deal will add data on consumers’ video usage on mobiles, tablets, PCs and apps to YouGov’s segmentation and media planning tool Profiles…
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9 August 2018 • Research Live

REALITYMINE LAUNCHES BEHAVIOURAL DATA TOOL

UK – Market research technology company RealityMine has launched a tool which can be used to analyse passive behavioural data. Researchers can use the self-service ‘RealLife Answers’ product to obtain answers from behavioural data, structured in the same format as survey data…
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2 August 2018 • Research Live

REALITYMINE HIRES PRODUCT MANAGER

UK – Market research technology company RealityMine has appointed Billy Grant as product manager. Grant joins the company from Hitwise, where he was custom research director, leading several initiatives to improve operations and processes and develop new products and propositions…
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12 April 2018 • Research Live

MEDIASCOPE EXTENDS DEAL WITH REALITYMINE

UK – Russian media research company Mediascope has extended its partnership with market research technology company RealityMine for another three years. Mediascope, formerly TNS Russia, has been using the company’s RealityMeter product for the past five years to measure Russian mobile consumption and inform its online measurement product WEB-Index…
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4 April 2018 • Research Live

SHAW MADE REALITYMINE COO

UK – Market research tech company RealityMine has promoted director of operations, Chris Shaw, to chief operating officer. Shaw’s promotion follows the appointment of Chris Havemann to CEO last month. Shaw will be responsible for leading product development initiatives and overseeing project management…
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23 March 2018 • Research Live

HAVEMANN NAMED CEO OF REALITYMINE

UK – Market research tech and analytics company RealityMine has appointed Research Now co-founder Chris Havemann as chief executive. Havemann previously co-founded and led Research Now, now Research Now SSI, for 11 years. He then held the role of chief executive of online marketplace RatedPeople.com. In 2016, he became the chairman of RealityMine…
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19 March 2018 • Research Live

REALITYMINE ADDS REALLIFE PROFILES

UK – Cross-media measurement company RealityMine has added RealLife Profiles to its data products. RealLife Profiles gives a daily summary on each panellist, of the apps used and the top-level websites visited within that day. It gives a succinct snapshot of passively metered data on each panellist, which panel owners can use for advance profiling or improved targeting on sample and to complement survey responses…
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2 February 2018 • Research Live

REALITYMINE INTRODUCES REALLIFE MEDIA PLAYERS

UK – Market research tech and analytics company RealityMine has launched RealLife Media Players – giving clients detailed insight on video consumption behaviour across devices. The product will allow customers to see more granular, detailed video consumption behaviour on an individual basis, on any sample or device, across platforms…
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