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Advertising Insights

Apple’s Panorama Camera Enhancement – A Proven Success

By | Advertising Insights, Consumer Behavior Research | No Comments

One aspect of Apple’s iOS6 which has gained significant praise is the development of the panorama camera feature.

Panorama capture in iOS6 acts like a virtual wide-angle lens allowing users the ability to produce horizontal and vertical panoramas. While similar functionality has been available from third party applications, Apple’s built in solution has gained acclaim for the ease, quality and innovation it has brought to customers in this area.

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