RealityMine reveals the most complete picture of today’s digital consumer.

We help research and marketing professionals achieve unique insights into the mobile and digital lives of consumers through our market leading RealityMeter software. Our passive metering, automatic content recognition, and geolocation tools collect the most complete picture of digital device usage commercially available. RealityMeter collects detailed web, search, streaming media and app usage across mobile devices, tablets and PCs — spanning Android, iOS, Mac and Windows — and is trusted by the world’s largest and most innovative market research agencies.

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We work with some of the world’s leading panel owners, agencies and brands to help them understand the mobile and ‘real life’ behaviour of their customers.

Capture permission-based observed mobile behaviour

We work with panel owners to future proof their business and their work by uncovering consumers’ true online behaviour across all devices, including mobile, tablet, PC and laptop.

Capture event-level digital behaviours

We work with agencies to address the rapidly changing consumer research and measurement landscape. Reveal the true digital behaviours of consumers across iOS, Android, Windows and Mac devices.

Build a deeper understanding of your customers and competitive landscape

We enable clients to measure the digital behaviours of consumers and connect this data to surveys, allowing brands to connect what the consumer did with why they did it.

Hear from our clients

“Behavioural data was key to our research design, enabling us to get closer to how consumers are planning trips and vacations now. Ultimately, we would not have been able to deliver the same level of insights without the deeper understanding gained through RealityMine generated data.”

— Mike Rodenburgh,
Executive Vice President,

“After looking at the market, we felt RealityMine was the best partner for our business. RealityMine’s technology allows us to look across multi-channel data sets with greater granularity and accuracy than ever before, meaning we can provide our clients with better insights into their target audience.”

— Andy Morris,
Chief Innovation Officer,

“Starting the project, we compared with our clients the various solutions available on the market and chose RealityMine as the company that provides the widest range of different metrics for media usage on real consumers on mobile devices. We are delighted to continue our relationship with them.”

— Inessa Ishunkina,
Director of Internet Research,

“The ability of this research to take us inside the true digital behaviour of our fans during their natural race weekend was eye-opening. Working with the teams at both Walnut and RealityMine, we were able to uncover nuggets of insight that, when we dug a little deeper, turned out to be rich seams of understanding that can really impact the way we engage with our audience over these channels.”

— David Bailey,
Senior Research &
Analytics Manager,
Formula 1