User
Journey

Where do your customers really come from, and what nudges them to act?
Digital journeys are fragmented across channels and devices. Most analytics tools miss critical moments that shape decisions.

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RealityMine captures real behaviour across the full digital path, from initial discovery through to action. RealityMine data enables your to map journeys across devices, channels and time, so you can optimise every step.

Key Features

  • End-To-End Journey Tracking

    Visualise the complete path from awareness to conversion.

  • Cross-Device Visibility

    Understand how users switch between mobile, desktop and tablet.

  • Behavioural Segmentation

    Identify distinct journey patterns and user profiles.

  • Touchpoint Analysis

    Assess the effectiveness of each digital interaction.

Key Features

Journey
Mapping

Visualize the entire customer journey across touchpoints.

Behavioral
Analysis

Analyze customer behavior at each stage of the journey.

Touchpoint
Optimization

Identify and improve keytouchpoints.

Customer
Feedback

Gather and analyze feedback to enhance the journey.

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See the full picture

Move beyond last-click attribution to understand true user journeys.

Optimise every interaction

Discover what works, what doesn't and where you're losing people.

Tailor messaging by journey stage

Personalise outreach, based on where users are and what they need.

Measure campagin effectiveness

Connect marketing investment to real behavioural oucomes.

Case Studies

Boosting Retail Sales

How a fashion retailer increased sales by 15%.

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