Policies and Procedures
Using our patented passive metering technologies coupled with our syndicated TouchPoints™ studies, we provide some of the world’s largest media agencies, media owners and market research organizations with an enriched understanding of consumers’ feelings and behaviors across all media types. This includes mobile phones, tablets, PCs, Smart TVs, and more.
Our powerful data — generated through both passive and active measurement — provides insight into the different types of media people are consuming, as well as who they are with, what they are doing, how they are feeling, and what products they are considering in conjunction with their exposure to media and advertising. This allows brands to pinpoint the optimum times and channels to reach their target audience for maximum receptivity and impact.
Available in 14 countries and growing, our syndicated TouchPoints studies measure the media consumption of more than 50,000 people annually, representing more than two million days of behavioral data, and generating nearly 144 million actionable media metrics per year. Our service provides marketers with one of the richest behavioral and contextual data sets available for media buying and planning, and campaign optimization.
How We Got Started
RealityMine was founded in 2012, the year that “Curiosity Rover” successfully landed on Mars, and skydiver Felix Baumgartner broke the sound barrier while jumping to Earth from a helium balloon in the stratosphere. We have relentlessly pursued our dreams and ambitions ever since.
Trusted by the world’s leading brands working across media buying, technology, market research and more, RealityMine looks behind the data to keep our customers’ businesses at the front of the pack.
Who We Are Today
We are explorers in data. Our brand values sit at the very core of our business approach. Combined, they encompass what we stand for as a business — how we operate, what we believe in, and how we deal with everyone we come into contact with.
Global Phone Numbers
Manchester, United Kingdom
+44 (0)161 414 0750
New York, United States
+1 (347) 918 4029
+61 (0)406 488 698