Everyone is spending more time online—whether for accessing the latest news, connecting with family and friends, or shopping for groceries and other essentials. And despite increases in TV viewership, advertisers...
Nepa, a leading consumer research and analytics company, and RealityMine, a leading behavioural data technology provider, announced today a strategic partnership which will further enable Nepa’s digital behavioural data solutions—including...
While consumers adopt digital technologies and incorporate them into their daily lives, brands face challenges on how to track consumers’ multi-platform paths to purchase. Recognizing and responding to these changes...
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