Everyone is spending more time online—whether for accessing the latest news, connecting with family and friends, or shopping for groceries and other essentials. And despite increases in TV viewership, advertisers...
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Nepa, a leading consumer research and analytics company, and RealityMine, a leading behavioural data technology provider, announced today a strategic partnership which will further enable Nepa’s digital behavioural data solutions—including...
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While consumers adopt digital technologies and incorporate them into their daily lives, brands face challenges on how to track consumers’ multi-platform paths to purchase. Recognizing and responding to these changes...
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