Real moments. Real actions.
Real intelligence.

Real life revealed.

Trusted by leading global companies

The simple way to add behavioural data to your consumer insights

Our RealityMeter technology is the world’s leading passive metering technology, enabling the tracking of consumers on multiple devices—across all major platforms—providing a holistic view of their daily lives. It is deployed by some of the world’s leading and most innovative panel owners and market research agencies across five continents.

Enabling self-service analysis of passive data

Query large, complex behavioural data sets in a familiar manner with RealLife Answers.
Facebook usage – last 30 days

1-20 times

36%

21-40 times

6%

41-60 times

3%

61-80 times

2%

81-100 times

2%

101 times or more

41%
Most used apps in the US
1. Google Chrome
2. Facebook
3. SMS/MMS
4. Facebook Messenger
5. Safari
6. Gmail
7. Google
8. Email
9. Instagram
10. Internet
Most used apps in the UK
1. Google Chrome
2. Facebook
3. Safari
4. WhatsApp
5. Google
6. Facebook Messenger
7. Gmail
8. Email
9. SMS/MMS
10. Instagram

Which apps are installed on consumers’ devices and how often are they used?

Reveal the applications that panellists have installed on their device, when they are used, and for how long with our RealLife Apps report.

Uncover detailed behavioural insights across media platforms on video consumption

Uncover more granular, detailed video consumption behaviour on an individual basis, on any sample, on any device — whatever the platform — with RealLife Media Players.
Top Netflix titles – September 2018

Disenchantment

22%

Insatiable

17%

To All the Boys I've Loved Before

5%

Paradise PD

3%

Orange is the New Black

3%

Better Call Saul

3%

The Innocents

2%

Ozark

2%

Atypical

2%

Friends

1%

Improve your targeting

Gain access to behavioural profiling data on panellists for improved targeting on sample, and enhanced survey research with RealLife Profiles.

Uncover browsing and shopping activity within retailer websites and apps

Unlock previously inaccessible metrics within retailer properties such as product page views, internal search queries, add to basket/cart, and purchase confirmation events with the RealLife Shopper report.
Reach by category

Search engines

75%

Shopping

37%

Education

27%

Entertainment

20%

Chat and instant messaging

15%

Social networking

13%

Sports

5%

Measure panellist browsing behaviour session-by-session

Gain a comprehensive view of panellists’ online browsing behaviour across mobile and desktop devices with RealLife Websites.

Hear from our clients

Behavioural data was key to our research design, enabling us to get closer to how consumers are planning trips and vacations now. Ultimately, we would not have been able to deliver the same level of insights without the deeper understanding gained through RealityMine generated data.

— Mike Rodenburgh,
Executive Vice President,
Ipsos

After looking at the market, we felt RealityMine was the best partner for our business. RealityMine’s technology allows us to look across multi-channel data sets with greater granularity and accuracy than ever before, meaning we can provide our clients with better insights into their target audience.

— Andy Morris,
Chief Innovation Officer,
YouGov

Starting the project, we compared with our clients the various solutions available on the market and chose RealityMine as the company that provides the widest range of different metrics for media usage on real consumers on mobile devices. We are delighted to continue our relationship with them.

— Inessa Ishunkina,
Director of Internet Research,
Mediascope

Everything went very well; from the initial discussions around the project we wanted to undertake, to the help in setup and of course the faultless delivery of the project itself. We are looking forward to working more closely [with RealityMine] on future projects.

— Simon G.,
Head of Mobile Operations,
a leading market research agency

Get started today

Reveal unique insights from real life consumer behaviour.

The latest news from RealityMine

RealityMine Introduces RealLife Social to its Product Offerings

RealityMine today announced the addition of RealLife Social to its product offerings. Following upgrades to the company’s RealityMeter metering technology…

Vividata Partners with Global Leaders to Launch Canada’s First Consumer and Media Passive Panel

Pre-eminent consumer and audience insights company Vividata has joined forces with market research tech company RealityMine…

Manchester team new hires

RealityMine Ramps Up Manchester Team with Five New Hires

RealityMine today announced five new hires within its Manchester team. Following a strong first half of the year…

Connect with us!