Track Viewer Content Consumption Across Multiple Devices and Platforms

Utilising RealityMine’s patented single-source, cross-media passive behavioural with integrated attitudinal survey measurement, media companies have the unique ability to track viewer content consumption across multiple media devices and platforms throughout the day.

Gain access to a 360 degree view of media consumption — both on and offline.
Identify simultaneous cross-device behaviours that positively or negatively impact content and ad recall.
Identify who, what, where, when and how viewers are consuming content.
Pinpoint your key growth areas by analysing the competitive landscape and exploiting marketing opportunities.
Aggregate your on- and offline media reach to optimise ad revenues.
Drive revenues by integrating consumers’ emotional state throughout the day and its impact on purchase behaviour.

Available daily via Metis, Nielsen IMS, MRI Reporter, Telmar and your own proprietary measurement platform, RealityMine’s single-source, cross-media data provides you with the edge necessary to win in today’s hyper competitive media environment. To learn more, visit our post, “A Day in the Life of a Fashion Shopper.”

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